Soap for Sinners
Soap for Sinners is a handmade soap company based in Little Falls, NJ.
These soaps are sustainably crafted in small batches using the cold process method.
My Responsibilities:
– Digital Brand Strategy
– Social Media Design
Overview
Soap for Sinners launches new handmade soaps and require brand awareness and positioning.
Their target are young female millennials looking to build confidence, feel clean, and are sustainably conscious .
Solution
Less is more, and the creating a minimal approach to showcasing products reflect a sense of cleanliness and sustainability. To reinforce brand positioning, we’ve curated images that support their brand needs.
